Social Media

Why Does an Organization Hire a PR Firm

If you’re not familiar with South Shore PR, chances are you’ve googled why companies hire a PR firm and stumbled upon this blog post. This is a relatively common question followed by how is a PR firm is different from a marketing company, and what should I look for in hiring a PR firm. Today, …

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PR Demystified Examining the Commonalities and Distinctions in PR Campaigns for Businesses and Nonprofits

What do Fortune 500 Companies and the smallest nonprofits have in common? They both focus all their efforts on serving their key stakeholders, whether clients or customers; the goal is the same. For-profit businesses and nonprofit organizations may seem worlds apart in their goals, yet they share fundamental similarities in building trust and credibility. Today, …

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How to Use TikTok For Business in 2024

Next in our public relations on social media series we will explore, TikTok. The platform has emerged as a powerful social media network that transcends entertainment and has become a potential game-changer for businesses. From captivating short-form videos to viral challenges, TikTok offers a unique opportunity for companies to connect with their audience in a …

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Unlocking Success: Understanding the Power of Public Relations (PR)

In today’s business world, the term “Public Relations” (PR) has become increasingly necessary to the success of organizations across various industries. Whether you’re a budding startup, a nonprofit organization, a mom-and-pop business, or an established enterprise, grasping the fundamentals of PR is crucial for enhancing your brand image, fostering positive relationships, and navigating through the …

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