Marketing

Why Does an Organization Hire a PR Firm

If you’re not familiar with South Shore PR, chances are you’ve googled why companies hire a PR firm and stumbled upon this blog post. This is a relatively common question followed by how is a PR firm is different from a marketing company, and what should I look for in hiring a PR firm. Today, …

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PR Demystified Examining the Commonalities and Distinctions in PR Campaigns for Businesses and Nonprofits

What do Fortune 500 Companies and the smallest nonprofits have in common? They both focus all their efforts on serving their key stakeholders, whether clients or customers; the goal is the same. For-profit businesses and nonprofit organizations may seem worlds apart in their goals, yet they share fundamental similarities in building trust and credibility. Today, …

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What are the Different Types of PR and How Are They Different?

As the premier PR firm in Northwest Indiana, South Shore PR takes pride in being the torchbearer of effective public relations, mastering the art and science that influences opinions, fosters goodwill, builds relationships, and elevates organizations to new heights. Today we want to share some of the different disciplines of public relations and what they …

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South Shore PR in Partnership with The Duneland Chamber Offers Members Incredible Opportunity for PR Bootcamp Class Series in March.

Public relations are not nice to have item for your organizations, it’s a necessary and strategic asset that can propel your organization to reach new customers and achieve your business goals. As businesses strive to make their mark in a crowded marketplace, the importance of a well-crafted Public Relations (PR) strategy cannot be overstated. When …

South Shore PR in Partnership with The Duneland Chamber Offers Members Incredible Opportunity for PR Bootcamp Class Series in March. Read More »